When working in the performing arts we tend to focus a lot on very competitive things to gain what we think we want to have. Or to pursue what others told us to do.
However, when we manage to switch our mindset from competitive to creative there will be more possibilities to reside in an atmosphere in which the artists thrive.
Therefore YALA MUSIC chooses its partners very precisely to ensure a creative and positive environment for both artist and audience.
We are a happy user of the #creativeovercompetitive hashtag.